How to market your book and sell it online

How to market your book and sell it online

We speak to authors all day who ask about marketing. What is it? How do I do it? Can someone take care of it for me? Here is an article to answer these questions and teach you how to market your book. Hopefully it will leave you feeling clearer about what marketing is...
6 reasons to use book writing software

6 reasons to use book writing software

Writing a manuscript requires preparation and structure. Back in the day, a manuscript was handwritten on paper and then transcribed on a typewriter prior to publication. But nowadays manuscripts are more often typed on a computer using a book writing software. With...
Finalizing your manuscript for the editor

Finalizing your manuscript for the editor

The most important thing for a writer is, of course, to write. To publish your book, you first need to write your manuscript. Once your manuscript is done, next comes the editing — followed by cover design and book layout, printing, and marketing. To make sure your...
Why you need to know your target readership

Why you need to know your target readership

“Who is your target readership?” It sounds like a question straight out of a marketing pamphlet. But it’s a question every author would benefit from asking as early on as possible in their writing process. The answer will not only affect how you plan to sell your...
Getting Published in Canada

Getting Published in Canada

On November 30th I attended the annual Pop-Up Book Fair, organized by the AELAQ (Association of English-Language Publishers of Quebec) in Montreal. One of their panels, titled “Getting Published in Quebec”, featured panelists Dimitri Nasrallah (Esplanade...