What is Colorimetry?

What is Colorimetry?

The reproduction of images is a technical subject, which requires tremendous rigor. For a number of printed works, such as photo, art or cookbooks, the reproduction of color images is a concern for both graphic designers and printers. So what is color and how do you...
Typography and its Importance in Book Publishing

Typography and its Importance in Book Publishing

Typography leaves its subtle mark practically everywhere: in this article, in your favorite restaurant’s menu, in messages on your phone, on product packaging, and of course, in books. Every written message, however benign, makes use of rules of graphic design, from...
How to Build a Layout Template for a Book

How to Build a Layout Template for a Book

When you open a book, what is the first thing that you see? Words. Typically lots of them. What is easy to forget is that a lot of thought has gone into how these words are presented: their size, their look, the size of the margins, right down to the distance between...
Choosing the Right Paper for Your Book

Choosing the Right Paper for Your Book

Creating a book is a complex task, as creative as it is technical. The three most important elements are the manuscript, the cover image and of course the choice of paper. The type of paper will directly impact your readers’ tactile and visual experience of your book....